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Podcasts

April 12, 2023

E119 Part 2 - SPOTLIGHT: A Value Selling Automation Platform with Ro…

We are back with Randy and the Spotlight duo, Roi Carmel and Nadav Efraty, to discuss further the importance of value selling in a tough economy, with a focus on speaking the language of CFOs and aligning with strategic goals. …

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April 10, 2023

E119 Part 1 - COMFORTING THE PAIN: Customer Pains and Value Selling w…

This edition of Tech Sales Insights brings double trouble as Randy welcomes Spotlight.ai’s tag team leaders Roi Carmel and Nadav Efraty. The three discuss value selling, a process that focuses on the pain of the customer, matches differentiated value to …

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April 7, 2023

E118 Part 3 - IT’S BASIC: Sales Leadership, Giving Back, and Sales F…

We are down to the last round with Dan Zugelder. In this part of his conversation with Randy, they focus on various aspects of sales leadership. Randy and Dan discuss the fundamentals and the importance of sales calls as an …

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April 5, 2023

E118 Part 2 - SEE THROUGH, GO THROUGH: Transparency and Optimism of …

The conversation between Randy Seidl and Dan Zugelder continues as they talk about the importance of transparency in leadership to gain trust among team members, partners, and customers. They also discuss the significance of retaining team members due to their …

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April 3, 2023

E118 Part 1 - TOP PRIORITY: Putting Customer Value on Top with Dan Zu…

It’s another series of podcasts as Randy welcomes Dan Zugelder, SVP and General Manager at VMware. Dan's main priority at VMware is to prioritize customer value and combine it with VMware's innovative culture. One of his main challenges is addressing …

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March 31, 2023

E117 Part 3 - CUSTOMER CENTRIC: Sales Centered on Customer Needs and …

This episode of Tech Sales Insights brings back Randy and John McMahon and it emphasizes the importance of understanding customer needs before providing a quote, taking the time to understand the process, and prioritizing the customer's needs. The two also …

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March 29, 2023

E117 Part 2 - SLOPPY PET PEEVES: What’s Wrong with the Sales Process …

Randy and sales legend John McMahon are back as they shared their pet peeves and the sloppiness of the sales process nowadays. They stressed the importance of understanding the signature and approval process of clients to avoid jeopardizing the deal, …

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March 27, 2023

E117 Part 1 - GODFATHER: A Deep Dive into John McMahon and the MEDDIC…

Randy welcomes us to another episode and today, he is joined by John McMahon, who will be sharing his background and his contributions to the development of the MEDDIC Sales Process. McMahon developed the sales process "Demo Close" during his …

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March 24, 2023

E116 Part 3 - SALES CAREER PHASES: Changes in People, Teams, and Sale…

People grow, teams evolve, and processes develop. In this episode, we have Epicor Leader Lisa Pope to share about her growth over the years, how the teams she handles evolved, and how sales took a more strategic turn. But that’s …

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March 22, 2023

E116 Part 2 - EPIC TO THE CORE: Thriving in the Pandemic and Macroenv…

The Epic Leader of Epicor, Lisa Pope, is back for Round 2 with Randy. In today’s episode, Lisa focuses on how her company performed in sales, what they have learned from the pandemic, how the macroenvironment impacted their sales productivity, …

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March 20, 2023

E116 Part 1 - THE POPE IS IN: GTM by Segmenting and Developing the Sa…

Welcome to another episode series of Tech Sales Insights. In today’s episode, Randy welcomes Lisa Pope, President of Epicor. We will be starting this series with an overview of Lisa’s sales career, which according to her “has gone full circle." …

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March 17, 2023

E115 Part 3 - TAG IT, FLAG IT: Selection Methods for New Talent and I…

Mark Stephenson is back for one last round with Randy in this latest episode of Tech Sales Insights. In today’s discussion, Mark talks about different ICPs in different industries, tips for sales leaders looking to hire new talent, the flag …

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March 15, 2023

E115 Part 2 - THE “C” IN ICP: How to Approach C-Level Buyers Differen…

It’s another round for Randy and Evisort leader Mark Stephenson, and in this episode, the two discuss further the ins and outs of selling to the ICP. Mark first explains the best way to communicate with CEOs or CFOs, especially …

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March 13, 2023

E115 Part 1 - THE BASICS OF ICP: Getting to Know Your Buyer with Mark…

One of the most fundamental factors in being successful with your sales process is knowing your customer, buyer, or prospect, whatever you call them. In this new episode of Tech Sales Insights, Randy welcomes Evisort leader Mark Stephenson, and they …

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March 10, 2023

E114 Part 3 - CONSISTENCY AND RESILIENCE: Persevering and Learning An…

Joe Koenig is back to discuss more about persevering at work and home. In his last round with Randy, Joe shares his advice for new ISRs (Inside Sales Representatives), best practices and diversity initiatives, wisdom for people breaking into tech …

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March 8, 2023

E114 Part 2 - PERSEVERANCE PREVAILS: Joe Koenig on Overcoming Challen…

Welcome to another episode of Tech Sales Insights, where Randy and Joe are up for round 2 of their conversation. In this episode, Joe talks about how leveraging the best and most disruptive technologies from partners help provide real outcomes …

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March 6, 2023

E114 Part 1 - POWERING THROUGH: Practicing Perseverance at Work and a…

It’s another episode series here at Tech Sales Insights, and today, Randy welcomes a long-time friend, Joe Koenig, President at World Wide Technology. Joe will be talking about perseverance at work and at home, and in this first installment, he …

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March 3, 2023

E113 Part 3 - FORTIFYING BRIDGE: The Bridge to a Healthier Relationsh…

TIME TO ACHIEVE THE WORKLYFE BALANCE YOU TRULY DESERVE Travis Ashby is back to talk further about work-life balance and how Worklyfe can help companies and salespeople alike achieve it. Together with Randy, Travis will be talking about Worklyfe becoming …

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March 1, 2023

E113 Part 2 - HAPPINESS EQUATION: The Ins and Outs of Worklyfe with T…

WHAT’S THE FORMULA FOR A WORKER’S HAPPINESS? Travis Ashby, founder of Worklyfe is back with Randy for Round 2. In this episode, Travis discusses what Worklyfe is all about, as he defines it as his personal happiness movement. He also …

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Feb. 28, 2023

E113 Part 1 - WORKLYFE BALANCE: Travis Ashby’s Journey In Sales And C…

HOW DO YOU STRIKE THE REAL BALANCE BETWEEN WORK AND LIFE? Randy welcomes Travis Ashby, Founder of Worklyfe, a platform for individualized incentives and benefits platform for the modern workforce, which helps companies improve performance and retention by motivating employees …

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Feb. 24, 2023

E112 Part 3 - DISRUPTIVE: Innovation, Technical Skills, and Sales Lea…

HOW DOES A SALES LEADER JUGGLE INNOVATION, SKILLS, AND MANAGEMENT? Paul Hunter is back to close his interview with round 3 with Randy. In this episode, Paul gives his insights on the need to evolve compensation to drive behavior for …

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Feb. 22, 2023

E112 Part 2 - GOING THROUGH CHANGES: Reconfiguring and Evolving Sales…

Paul Hunter is back for round 2 with Randy and, in this episode, they talk about reconfiguring and evolving sales teams toward a brighter future in tech sales. Paul discusses what it is that he actually does, the changes happening …

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Feb. 20, 2023

E112 Part 1 - IN FOR THE HUNT: Paul Hunter’s Sales Story And Insights…

In today’s episode, Randy welcomes Paul Hunter, North America Sales Leader at Hewlett Packard Enterprise, leading the charge for their pivot to a Service Cloud company. He is also responsible for leading the sales charge and understands the channel from …

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Feb. 17, 2023

E111 Part 3 - VALUE POSITION: The Power of Value-Based Selling and Mo…

Costa Harbilas is back for one last round with Randy, and in this episode, he talks about the power of value-based selling. As a huge believer in it, Costa breaks down why it is helpful, the impact it brings, and …

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