E129 Part 1 - Best Practices for Sales and Business Presentations with Steve Hershkowitz, CRO of Vertana

In this episode of Tech Sales Insights, Randy Seidl interviews Steve Hershkowitz, the Chief Revenue Officer of Virtana Corp. Steve has over 30 years of experience in the tech industry, having worked for companies like HP, Pansando, and AMD. He is a customer-first, process-oriented, and results-driven sales executive who is passionate about sales and go-to-market strategy.


Steve shares his insights on best practices for sales and business presentations. He talks about the importance of storytelling, preparation, and engagement in delivering effective presentations. He also highlights the role of technology in enhancing the presentation experience and the need for sales teams to adapt to virtual selling in the post-pandemic world.


INSIGHTS OF THE DAY


Navigating the Competitive Landscape: Achieving Gold Standard Status in Infrastructure Performance Monitoring - Steve: "We tend to see different types of competitors, Randy, depending upon which one of those platforms or products we're engaged in a sales effort with. So, for cloud cost management, it's the cloud health of the world, the Turbanomics of that world. There are a lot of companies in that space for infrastructure performance monitoring. We run it to Dynatrace, Flexera, those kind of guys. But we are the gold standard in that space, make no mistake about it."


Find out more about Steve Hershkowitz in the link below:
LinkedIn: https://www.linkedin.com/in/steve-hersh/

This episode of Tech Sales Insights is brought to you by:
Sales Community: https://www.salescommunity.com/
Sandler: https://www.sandler.com/